Alcohol Beverages Advertising Code (ABAC) Scheme

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Australia, National services Creator: Alcohol Beverages Advertising Code (ABAC) Scheme Available for: Desktop Last reviewed: 05/04/2018

Review: The quasi-regulatory system for alcohol marketing in Australia and guideline for public wanting to file a complaint. Provides industry and advertising companies with a process to have ads vetted against the standard Code before going public. Access to guidelines for marketers and advertising companies, publications and a summary of complaints that have been adjudicated and upheld. This is an important site designed to protect both the alcohol industry and the public generally.    

Tags: Advertising, Alcohol, Industry, Information, Professionals